What you have learned about anchor
REVIEW what you have learned about anchor

• Conditionality is sensory feedback stimulus (picture, sound, feel, smell, taste) with a given emotion. The first scientist who defined the essence of conditioning was Ivan Pavlov.
• conditionality (kotwiczeniu) are subjected to every day.
professionals from advertising spend much time and money that only their product caused the positive emotions in us, for example, anchor their brand of cigarettes with a sense of freedom.
• The anchor is a sensory stimulus, which is associated with a particular emotion.
• Activities anchors doświadczałeś many times such as listening to "summer song", which is always associated you with a pleasant period of your life.
• As specialists in advertising, and you can learn direct anchorage. You can anchor yourself or anyone else in order to enter the desired emotional state at any time. To do so, enter it in the desired state and then at the climax Deliver a unique stimulus (anchor) for example, specific touch. Repeat this process several time, then it is sufficient that you provide the appropriate stimulus and the person enters into a state that is associated with that stimulus.
• To be effective anchorage:
a) the person must be an intense emotional state < br /> b) provided a stimulus must be unique / specific
c) provide the stimulus must be at the point of climax
c) the process must be repeated several times
• Remember, if not always wanting to build conditions with his person. In other words, people can build on each anchor. Whether you caused the people a positive or negative emotions, will depend largely on what emotions are living together. Therefore, take care of the pleasant atmosphere of its partners. You can easily and elegantly in her asking him to introduce the relevant / biased questions like "Can you tell me one of the happiest moments of his life?"
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